Travel and Tourism - South Korea

Outbound tourism saw a further decline in 2009, despite a strengthening of the South Korean won and an improved economic outlook. As the currency regained its value against the US dollar in the second half of 2009, demand was expected to see an increase, but instead concern over the H1N1 virus discouraged Koreans from making outbound journeys. Furthermore, while official
indicators point to improved economic performance, the majority of South Koreans remained pessimistic in their outlook. The...

Euromonitor International's Travel And Tourism in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Car Rental, Demand Factors, Health & Wellness Tourism, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts And Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

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