25 May 2018
Qantas has launched a new technology platform to enhance its retailing, booking and servicing capabilities for trade partners, enabling them to provide their customers with a more personalised experience.
The Qantas Distribution Platform (QDP) improves the functionality of indirect agent channels by closely aligning them with the capabilities currently available via qantas.com, making it easier for trade partners to sell Qantas products and provide more seamless customer service.
Qantas trade partners will have access to richer content relevant to a customer’s journey, including images of cabins and meals and the ability to book extras such as Extra Legroom seating. It will also provide Qantas Frequent Flyer information and tier status at the point of sale.
The airline’s chief customer officer Vanessa Hudson said the platform is a key part of a broader digital evolution of Qantas’ booking channels and an important step in the delivery of the best possible experience for trade partners and customers.
“There have never been more ways for a customer to research and book their travel. We want to make the booking experience as seamless and enjoyable as possible, no matter their booking channel preference. This new platform will help us provide that to our trade partners and customers, modernising the way Qantas delivers content.”