Veturis Travel partners SiteMinder to push into Asia, Europe

20 Jul 2018 2106 | World Travel News

Spain-headquartered Veturis Travel has joined forces with cloud platform SiteMinder to deepen its penetration in Asia and Europe, as it seeks to grow beyond its established presence in France, Italy and the US.

The wholesale travel agency is upping its investment in cloud-based technology as part of a recent transition to dynamic online rates and a strategy to expand its direct contracts with hotels.

In a world where digitisation has become the order of the day, traditional hotel distribution channels such as wholesalers are facing new challenges and more competition

“The landscape for wholesalers is changing and key to remaining relevant is specialisation and adding value to our partners, to help them compete through distribution,” said Irma Mesa, head of sales support at Veturis Travel.

Mesa added that the partnership with SiteMinder is a strategic evolution, offering opportunities for the Veturis Travel to explore new possibilities.