Mauritius steps up air corridor promotion as Asia comes into greater focus

24 Jul 2018  2092 | World Travel News

Three years since its launch, a landmark initiative to revive Mauritius’ status as a transit hub between Asia and Africa is looking set for a boost with a stronger tourism thrust coming from Mauritian inbound stakeholders, keen to tap into Asia’s outbound markets.

The government of Mauritius and Singapore’s Changi Airport Group (CAG) partnered to launch the Air Corridor project in 2015, and Air Mauritius inaugurated direct flights from Singapore in 2016.

Mauritius, whose main tourist feeder markets have traditionally been European, is now stepping up promotions in Asia

The initiative is focused on developing air traffic in four key areas: Mauritius-Singapore; other Asian markets to Mauritius via Singapore; Africa/Indian Ocean to Singapore via Mauritius; and two-centre holiday traffic from Asia to Africa/Indian Ocean destinations, according to Belinda Udhin, tourism promotion officer, Mauritius Tourism Promotion Authority (MTPA).

The three base weekly frequencies on Air Mauritius’ Singapore-Mauritius route will be increased to four in July and August, and from mid-October this year to end January 2019, Udhin shared.

Yet, the additional flight has not been made a regular service as initially hoped, with Air Mauritius’ regional manager, North East & South East Asia, Shiri Prakash Rai attributing this to the lack of demand for the Sunday departure beyond the peak travel season. Plans to work up to a five-times weekly frequency have also been shelved for now, he added.

Addressing comments on the “limited success” of the initiative, Udhin reminded that developing the air corridor is a “long-term process – not only in terms of passengers but also tourists and cargo”.

Read more...

Recommended Cambodia Tours

Cambodia Day Tours

Cambodia Day Tours

Angkor Temple Tours

Angkor Temple Tours

Cambodia Classic Tours

Cambodia Classic Tours

Promotion Tours

Promotion Tours

Adventure Tours

Adventure Tours

Cycling Tours

Cycling Tours