Golf tourism event comes to Malaysia

The International Association of Golf Tour Operators (IAGTO) has announced the launch of its first Golf Tourism Convention designed specifically for Asia Pacific golf destinations. The first IAGTO Asia Golf Tourism Convention will take place from 22-25 April 2012 at The Mines Resort & Golf Club in Kuala Lumpur.

IAGTO President, Peter Walton said; “IAGTO’s focus is very much on Asia and in April 2012 we will be taking some 150 golf tour operators from around the world, all selling Asian golf destinations, to meet with 150 golf resorts, golf clubs, hotels, receptive operators, tourist boards and other golf tourism suppliers from the Asian, Indian, Pacific and Australasian regions. It will be by far the biggest and most important golf tourism business event that has ever taken place in Asia.”

Over the two days of the convention, delegates will be offered 12 hours of face-to-face meetings, including two hours of speed-dating where the suppliers will be able to introduce themselves to all the golf tour operators.

IAGTO has 377 golf tour operator members in 57 countries controlling over 80% of golf holiday packages sold worldwide with annual sales of more than US$1 billion. Two hundred of these operators, covering 43 countries, sell Asian golf destinations.

“With our network of representatives in Japan, Korea and Malaysia and our own office in China, we are identifying the best golf tour operators throughout Asia and by April next year we expect to have at least 250 golf tour operator members selling Asia with a very strong membership in all key Asian markets,” added Walton.

The event is sponsored by the Mines Resort and Golf Club and Tourism Malaysia.

Source - travelweekly.asia